{"product_id":"the-boron-letters-book-by-bond-halbert-and-gary-halbert","title":"The Boron Letters Book by Bond Halbert and Gary Halbert","description":"\u003cp\u003e✅  premium off-white cream pages\u003c\/p\u003e\n\u003cp\u003e✅ Stitched binding\u003c\/p\u003e\n\u003cp\u003e✅ Matte cover\u003c\/p\u003e\n\u003cp\u003e✅ local premium copy\u003c\/p\u003e\n\u003cp\u003e✅ Language - English\u003c\/p\u003e\n\u003cp\u003e✅ Dimensions - 5.5 x 8.26 inches\u003c\/p\u003e\n\u003cp\u003e✅ Pages amount 209\u003c\/p\u003e\n\u003cp\u003e✅ Summary \u003c\/p\u003e\n\u003cp\u003e*The Boron Letters* by Bond Halbert and Gary Halbert is a collection of marketing and copywriting lessons written as a series of letters from Gary Halbert to his son, Bond, while Gary was serving a prison sentence. The letters provide practical advice on direct marketing, salesmanship, and the psychology of persuasion, offering insights into the world of advertising and the mindset of a successful copywriter.\u003c\/p\u003e","brand":"Bookowls","offers":[{"title":"Paperback","offer_id":67011963781491,"sku":null,"price":49.0,"currency_code":"USD","in_stock":true},{"title":"Hardcover","offer_id":67011963814259,"sku":null,"price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/5679\/8323\/files\/1-4kN1WZ9s5HEP9q0UcMMjwg.jpg?v=1790701491","url":"https:\/\/sagesshop.com\/products\/the-boron-letters-book-by-bond-halbert-and-gary-halbert","provider":"Sages Living","version":"1.0","type":"link"}